Nike, Pepsi dominate nontraditional media exposure during Super Bowl
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Top 15 Ad Campaigns of the 21st Century - Advertising Age
Hour Detroit - May 2023 by Hour Media - Issuu
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25 Super Bowl commercials that explain Super Bowl commercials - Vox
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Nike, Pepsi dominate nontraditional media exposure during Super Bowl
The Pepsi Super Bowl LIV Halftime Show and The Impact of Social Media Marketing, by Mary Rodak
Kickin' Some Bass! - Sports Illustrated Vault
The Pepsi Super Bowl LIV Halftime Show and The Impact of Social Media Marketing, by Mary Rodak
MediaPost – News and Conferences for Media, Marketing and Online Advertising Professionals
2010 VSB Media Report by Villanova School of Business - Issuu
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